Answer hub · AEO & GEO
AEO and GEO guides: how AI decides which businesses to recommend
Last updated 14 August 2026
This is Citable's answer hub — the plain-English guides that define AEO, GEO and AI search visibility, show how to get AI assistants to recommend a business, and explain how we deliver the work. Start with a definition, read a how-to, or go straight to the free AI Visibility Snapshot.
Definitions
What AEO, GEO and AI search visibility actually mean.
- What is AEO (Answer Engine Optimisation)?The plain definition, and how it differs from traditional SEO.
- What is GEO (Generative Engine Optimisation)?How to be understood and cited inside AI-generated answers.
- AEO vs GEO vs SEO — the differenceThree terms, one goal: being the business AI names.
- Is SEO dead in the age of AI search?What still matters, and what AI visibility adds on top.
How-to guides
Get AI assistants to recommend your business.
Work with Citable
Agency and vertical pages.
- GEO & AEO agency (UK)National GEO/AEO delivery — remote, UK-wide.
- AI SEO agency (London)The London variant for local service businesses.
- AI visibility for law firmsWhen a client asks AI for the best law firm, is it you?
- AI visibility for accountantsWhen a client asks AI for the best accountant, is it your firm?
- AI visibility for estate agentsWhen a mover asks AI for the best estate agent in their area, is it you?
- AI visibility for private healthcareWhen a patient asks AI for the best private clinic, is it you?
- About CitableThe entity page — why Citable is credible, and the proof it ships.
- PricingFree snapshot, £950 sprint, and monthly options.
We do not guarantee rankings or AI mentions. We improve the public signals AI, Google and Maps use to understand, trust and recommend a business.